Atlassian Marketplace vendor Social Media Strategy

Appfire - Charlie Version

Year
2024

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What we did

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Text text text 123
200%
Increase in followers in over 6 months
136.1%
Followers Increased
12
Marketing Campaigns

Bringing it all together on Social

What we delivered: A clear voice that made Appfire feel human, not corporateA cross-channel system tied to actual business goalsRepeatable content formats that could be run by internal teamsA clean bridge between product, brand, and go-to-marketThe impact:4x increase in average post engagement on LinkedIn200%+ increase in followers over 6 months (without paid ads)Consistent visibility across launches, webinars, and acquisitionsFirst-time DMs and inbound interest from partners, devs, and customersA social strategy that turned brand awareness into brand preference

Hero Videos for Product Pages
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These videos distill complex features into sharp, story-led visuals. Perfect for Product Hunt launches, landing pages, and sales enablement.

YouTube Ads
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Built for cold audiences. Styled for scroll-break impact with a human touch. We craft native-style video ads that align with the platform and your brand.

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Creative Motion Campaigns

This wasn’t just a video. It was the final beat in a multi-week content strategy that built curiosity, framed the story, and closed with a cinematic mic drop.

Ready to put your product in motion?‍

We design for founders, product marketers, and growth teams who need more than just “a video.” We build launch assets, not just deliverables.

📩 Get in touch or book a quick call.

Contact
Steady and strong increase

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Redefining the brand

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Multiple app campaigns

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